Where’s LinkedIn in this graph? buzzandersen: Social Software Narcissism/Utility Graph (via ztaylor) Drawn by Brad O’Neill for his post “Is There a Magic Zone of Narcissistic Utility?” This seems like a pretty reasonable unified field theory of social software to me. In my opinion, for example, Twitter has come to achieve a near perfect balance of the two axes, while Foursquare is going to have to shift themselves further to the right on the utility axis if they’re going to grow and have an appeal that outlasts the narcissistic appeal of their game mechanics.

Where’s LinkedIn in this graph?

buzzandersen:

Social Software Narcissism/Utility Graph

(via ztaylor)

Drawn by Brad O’Neill for his post “Is There a Magic Zone of Narcissistic Utility?” This seems like a pretty reasonable unified field theory of social software to me. In my opinion, for example, Twitter has come to achieve a near perfect balance of the two axes, while Foursquare is going to have to shift themselves further to the right on the utility axis if they’re going to grow and have an appeal that outlasts the narcissistic appeal of their game mechanics.

Sunday, March 7, 2010 — 132 notes


  1. nickrunyan reblogged this from ztaylor and added:
    This is interesting. I’ve been doing a lot at work lately trying to figure out what propels social media and this is...
  2. tok3 reblogged this from buzzandersen
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  8. lifeinsideout reblogged this from youngmanhattanite and added:
    Magic Zone of Narcissistic Utility?” This seems like a pretty reasonable unified field theory of social software to me....
  9. youngmanhattanite reblogged this from buzzandersen and added:
    is all wrong. There should be...drink stain covering 90%
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  15. hawkw reblogged this from roomthily and added:
    Reblogged for truth. Also, the world needs more paper-napkin graphs.
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